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Marketing

From Mass To Social Media: Dramatic shift in marketing reality

By J Fowler on January 18, 2009

This is what I mean when I say: “old marketing tactics don’t work anymore”. The playing field has drastically changed. This video puts the evolution of marketing (from mass to social media) in a lovely nutshell. Take a gander. Scholz & Friends: “Dramatic shift in marketing reality from Michael Reissinger on Vimeo.

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Posted in Business, Marketing, Social Media, social media marketing, Trends | Tagged Marketing, Social Media | Leave a response

Seth Godin’s New Marketing Revolution

By J Fowler on November 17, 2008

The marketplace has dramatically changed. Old ways of marketing are falling away. Which side of the revolution are you on? Check out this video of author & innovator Seth Godin at the 2008 Inbound Marketing Summit

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Posted in Marketing, Marketplace, Trends | Tagged Marketing, seth godin | Leave a response

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